Common Great

Common Great is a woman-owned, woman-led collective that helps nonprofits build forward-looking development and communications practices that innovate and get results. We are strategic thinkers, systems builders, and inspired realists -- rooted in the fundamentals that have helped over 150 nonprofit clients succeed, but wired to help you navigate an ever-changing landscape of digital transformation. We work through a lens of justice, equity, and belonging to help build the power and voice of the communities we and our clients serve.

Common Great customizes our approach based on your mission, history, impact model, stage of growth, budget, and staff capacity. Our core team works with and consults for multiple nonprofits simultaneously - operating with an iterative culture of teaching and continuous learning that unleashes your ability to succeed after our work together. We constantly test innovative ideas and emerging practices in real-time across all our clients, and apply those lessons to your organization too.

We have a responsibility to help build the power and voice of our clients and the communities they serve – without further reinforcing injustice or perpetuating harm. Informed by the principles of community-centric fundraising, our methodology helps our clients develop communications and fundraising practices that are effective and sustainable – but also ethical, equitable, and inclusive. Our pragmatic approach helps nonprofits sustainably shift their internal practices and external communications, navigate power dynamics with donors and funders, and invite the whole community to help solve collective challenges.

Common Great can help you build an effective communications and development program that delivers the strategy, clarity, team, and tools you need to raise more money in an ethical, inclusive fashion. We can help with:  

Development:

• Holistic Development Planning & Strategy 
• Individual & Grassroots Giving Programs
• Digital Donor Engagement Strategy 
• Donor Communications
• Major & Planned Giving Programs
• Capital & Capacity Campaigns
• Board Development & Training 

Communications:

• Holistic Communications Planning & Strategy
• Messaging & Storytelling
• Email Marketing
• Social Media Marketing & Management 
• Digital Advertising
• Brand Development & Design
• Graphic Design
• Press & Public Relations
• Staffing, Hiring & Professional Development

Technology:

• CRM systems
• Giving & event fundraising tools
• Email & SMS marketing tools
• Social media management tools